Best 10 UserGems Alternatives & Competitors in 2024

Searching the market high and low for the best UserGems alternative for your use case takes a lot of work, given the sheer number of powerful B2B prospecting tools.

That’s where this guide comes in.

We researched the market for you, tested numerous UserGems competitors, talked to real users, and sifted through G2 and Capterra to create this list of the top 10 UserGems alternatives.

Before we analyze the software that made it to our list, we’ll quickly look into why you might need a UserGems alternative in the first place.

Why Look for a UserGems Alternative?

On the one hand, UserGems can be a solid option for B2B sales prospecting due to a few nifty features, such as:

Tracking buying signals and letting you build simple workflows on top of them. UserGems focuses on a specific kind of intent signals - job change. It tracks past champions’ job changes, new hires and promotions, champion referrals, etc.
AI-powered features that help you build and update your ICP, automatically score and prioritize surging accounts, and assist with drafting personalized email copy.

However, UserGems has several downsides, pushing many potential and current users to turn to an alternative solution.

1. Data inaccuracies

Several users we talked to reported experiencing issues with UserGems’ data, and the same problem is often cited on G2.

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Since UserGems is primarily a B2B prospecting platform, failing to find accurate and up-to-date data on valuable prospects is quite an issue, forcing you to run manual searches.

Moreover, UserGems tracks and identifies job intent first and foremost.

Although this data is useful for determining how likely a company is to buy your product, more is needed to create a complete picture of their readiness to convert.

2. Opaque pricing

UserGems doesn’t publish its prices. This practice is often a strong signal that a tool is fairly expensive.

Judging by Vendr’s data, UserGems is not one of the more affordable platforms:

“For businesses with a headcount of 200, the cost starts at $16,400. For larger enterprises with a headcount reaching up to 1001, the price can go up to $81,900.”

One factor greatly contributing to the cost is that UserGems separates its offering into several packages, forcing users with more advanced needs to buy several at once.

3. Integration issues

One key factor to consider when buying any sales tool is how well it integrates with other sales and marketing platforms.

Unfortunately, UserGems doesn’t integrate as seamlessly with important tools, such as CRMs, meaning you’ll have to fill out records manually or rely on other software.

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What Are the Best UserGems Alternatives and Competitors in 2024?

1. Warmly - Reveals website visitors’ buying intent in real-time and helps you convert them.

2. Qualified - AI-powered intent data and sales platform.

3. Common Room - Customer intelligence platform that gathers intent signals from multiple sources.

4. Pocus - Signal-based selling platform.

5. LinkedIn Sales Navigator - Native LinkedIn B2B sales prospecting solution.

6. Clay - Waterfall data enrichment and outreach tool.

7. RB2B - Identifies US-based website traffic.

8. Boomerang - Tracks job changes in key accounts.

9. Keyplay - Provides custom lead scoring and filtering to help you identify key prospects.

10. LeadIQ - B2B prospecting platform that tracks changes in key accounts in real-time.

1. Warmly

Full disclosure: While Warmly is our own product, we aim to provide an unbiased perspective on why Warmly is truly the top UserGems alternative on the market.

Don’t want to read through the entire article to find out if Warmly’s really the best? Sign up for our free plan and put Warmly to the test.

Warmly is a revenue orchestration platform that identifies website visitors, detects their buying intent across channels, and helps convert them via automated, semi-automated, and human-operated functionalities.

Let's get a closer look at the key features that make Warmly a strong UserGems alternative.

Feature #1: Reveals website visitors’ buyer intent

Warmly identifies both companies and individuals visiting your website, enriching each identified visitor with essential B2B data, including:

Contact details (company names, phone numbers, email addresses, job titles, LinkedIn profiles, etc.).
Firmographic data (industry, size, employee count, location, and other company details).
Technographic data (software tools and technology a company uses).
SEP data (engagement with other sales and marketing campaigns, chatbot interactions, etc.).
CRM data (ongoing and closed deals, account owners, previous interactions with your sales professionals, etc.).

However, Warmly does more than just identify anonymous website visitors.

It also detects visitors’ buyer intent by tracking how they interact with your website and picks up the buying signals they leave throughout their digital journey.

This means you’ll get insights into:

Visitors’ web sessions, such as:

Pages they visited, with a focus on high-intent pages (e.g., pricing, specific features, comparison with competitors, etc.).
High-intent questions they asked the chatbot.
Time spent on each page.
The content they downloaded (such as whitepapers, playbooks, etc.) or forms they filled out.

2. Their entire buyer journey, including:

Recently researched topics.
Job change intent.
Visits to competitors’ websites.
Interactions with ads and social media posts.

Collecting this valuable data and translating it into actionable insights brings value across levels, as it:

Helps you understand who your hottest leads are right now.
Gives you all the information you need to create a tailored approach that will resonate with high-intent leads the most.

Feature #2: Automated sales workflows

Similarly to UserGems, Warmly uses the intent signals and other data it has on your website visitors to leverage various types of sales automation.

However, unlike UserGems, it offers a wider range of automation options, such as:

1. AI Chat

AI Chat is a conversational AI-powered chatbot that you can train to:

Engage high-intent leads by sending contextual messages or offering collaterals like case studies and product tours.
Answer website visitors’ questions.
Book qualified meetings.

The chatbot is highly configurable, meaning you can have it engage all website visitors or only those that match certain criteria (i.e., fit into your ICP, visit high-intent pages, etc.).

2. Orchestrator

Warmly’s Orchestrator automatically adds certain website visitors into automated email or LinkedIn outreach sequences.

You remain in full control over Orchestrator’s actions as you decide on everything, including:

Workflow triggers (e.g., a high-value visitor lands on your website, or a visitor returns to a high-intent page).
The companies you want to be targeted (based on industry, size, and other ICP-relevant criteria).
The individual profiles you want to be targeted in each company (based on job role, seniority, etc.).
The action you want the Orchestrator to take (send a personalized email, a contextual LinkedIn DM, or a LinkedIn connection request).

3. Lead routing

Automated lead routing ensures that each valuable lead gets assigned to the most appropriate sales rep.

You can set up Slack alerts to notify a specific rep (alternately, you can set up a round-robin if it suits you better) when:

A valuable lead matching your ICP lands on your website.
A visitor exhibits high-intent behavior (frequently returns to the pricing page, for instance).
A visitor requires to speak with an actual human or makes a high-intent query in the chatbot.

The sales reps can take it from there, monitoring leads’ sessions in real-time and waiting for the right time to engage them.

Feature #3: Live engagement

Finally, recognizing high-intent leads on the brink of conversion will do little good if you can’t engage them while they’re still hot.

Of course, automated workflows can help to an extent, but they can only partially replace human reps when it comes to closing deals.

This is why Warmly lets you reach out to visitors while they’re still on your website through:

Live chat.
Live video call.

The “Warm Call” section of the platform’s dashboard shows the companies and individuals visiting your website right now, in addition to intent and B2B data on each visitor.

When sales reps assess the time is right - or when they get notified via Slack - they can shoot a contextual message emphasizing that they’re an actual human or initiate a video call.

Reps can then leverage the data Warmly revealed to further nurture, warm up, and convert leads.

Our Warm Calls best practices can help you ensure high response rates, so make sure to check them out.

Pricing

Warmly offers a free forever plan that lets you reveal up to 500 people and companies visiting your website. It’s the perfect plan for trying out one of the platform’s essential features.

If you expect higher traffic volumes and need additional features, you can upgrade to one of three paid tiers:

Startup: $700/mo, includes 3 users, up to 10,000 monthly visitors.
Business: From $1,440 to $1,740 per month, depending on the number of visitors you expect to have. It includes 10 seats.
Enterprise: Custom price. Built for users with an estimated traffic of 100,000+ visitors per month who need more customization. Includes 20 seats, advanced AI personalization, custom integrations, etc.

Note: All paid plans provide access to all of Warmly’s features and include deep integrations with data tools such as Clearbit, Bombora, and 6Sense, allowing you to get a bundle of products at a single price.

Integrations

In addition to the data solutions mentioned above, Warmly has seamless integrations with OpenAI and most modern SEP and CRM software, which enables it to easily fit into any business’s tool stack.

How does Warmly compare to UserGems?

Both Warmly and UserGems leverage intent data to help users find valuable leads and convert them more easily.

However, while UserGems primarily focuses on job intent data and offers fairly limited access to other types of intent data, Warmly delivers both first- and third-party intent data in addition to job intent.

Furthermore, Warmly is better suited for sales automation, offering a wider range of options for streamlining various processes, from prospecting to outreach and routing.

You should also note that UserGems has no engagement features, meaning you’ll have to use other tools to contact and nurture leads.

Warmly, on the other hand, lets you reach out to leads while they’re still hot straight on your website.

Finally, the price point is also worth mentioning.

Warmly’s pricing structure is transparent and straightforward, whereas UserGems doesn’t publish prices and has separate packages for various tools.

This means that Warmly is a better choice if you’re looking for a more advanced platform that can tackle prospecting and outreach and boost website conversions simultaneously.

UserGems, on the other hand, can be a viable option if you need a prospecting tool only (and have a pretty generous budget).

Pros & Cons

✅ Identifies companies and individuals visiting your website.

✅ Reveals first- and third-party buying intent data.

✅ Enriches visitors with detailed B2B data.

✅ Sales automation and live lead engagement capabilities.

✅ Includes all features in all paid plans.

✅ Integrates with several data solutions, providing you with several products at the price of one.

❌ Annual pricing options only.

2. Qualified

Best for: Reducing time to lead by leveraging intent data.

Qualified is an AI-powered platform that detects intent data and uses it to engage website visitors in several ways.

The fact that it tracks various intent data types and provides personalized lead engagement options makes it a better choice than UserGems for users with more advanced needs.

Features

AI Pounce engages high-value visitors based on the intent data the platform collected.
AI-powered chatbot that answers leads’ queries, asks questions to qualify them, schedules meetings, etc.
AI Offers ensures that valuable leads will be presented with relevant marketing offers tailored to their needs and buyer intent.

Who is it for?

Qualified is built on Salesforce’s platform, making it the perfect choice for Salesforce users who want to maximize intent data and streamline some sales processes (including record enrichment).