Join our 1 hour live Q&A with Chris Walker where we discussed:

Company Building & Transformation

-Advantages of smaller companies vs $100M+ companies

-AI integration and implementation

-Customer success and product operationalization

-Professional services vs pure SaaS models

Market Changes & Adaptability

-Evolution of software/tech company valuation

-Changes in buying processes

-Importance of customer success and implementation

-Product commoditization challenges

Go-to-Market Strategy

-Moving away from traditional marketing/sales structures

-Pipeline creation vs strategic marketing

-Attribution and measurement challenges

-Pricing models (subscription vs outcome-based)

Sales & Marketing Evolution

-Rethinking compensation structures

-Role of cold calling and outbound

-Changes in buyer journey (22% sales-owned vs historical 100%)

-Marketing measurement and attribution