Jay Leano, Behavioral Signals’ VP of Sales, worked with Warmly’s onboarding team to complete the integration process in under one day. Jay began using Warmly’s unique link identifier in his outbound sales and marketing email campaigns, and instantly started receiving notifications displaying which accounts and individual contacts were visiting Behavioral Signals’ website. Before Warmly, the tool that Jay’s team was using would inform them of visits 1-2 days after the fact, and lacked any form of identification.
Jay and his sales team used Warmly to i) engage in real-time live chat conversations with prospects visiting their website and ii) efficiently and effectively prospect high intent accounts and individuals. Warmly’s chat functionality allowed Behavioral Signals to talk to prospects directly at the time they were most interested (while they were exhibiting high intent behavior on Behavioral Signals’ website), and Warmly’s insights enabled Behavioral Signals to send personalized emails to contacts who exhibited high intent behavior, eliminating the SDR ‘guessing game’ and saving Jay’s team hours of prospecting work.
Within the first month of using Warmly, Behavioral Signals was able to go from first meeting to closed deal in under 2 weeks (with a $2 million ARR) by emailing the right contact at the right time. Additionally, Jay and his team booked 4 meetings and obtained 12 qualified opportunities in the first month of using Warmly, while benefiting from saving ~$60,000 on costs of other software for visitor tracking, intent signals and chat bot tools that Warmly replaced.
